March 12, 2012 (monday)

Today, I was out because I was not feeling so well, But it was the day that we had to show a rough draft of our video. My partner informed me that Jimmy went over the class and gave feedback about our video's.  My partner mentioned that he liked the concept that we had. So we were on the right track. That was kind of a relief since we had a short amount of time to finish the promo videos.  


My partner and I communicate back and forth constantly and we know what we are going to do and what we want. That being said, we already had a clear idea of what the postcard was going to look like and how the video was going to look.


At this time the video was still incomplete and needed some revisions and rendering. We will develop it further more until Wednesday.

Wednesday, March 14, 2012

Today was fun day in class. Even though we didn't do much but it felt relaxed and free.  I wasn't as stressed out as usual. Maybe it is because the class is almost over and I'm extremely excited about it. 


There was a quick discussion about a student that came up with a good phrase or tag line. It was  something like .."NOT you local design school".  Jimmy mentioned that even though it's a good tag-line but it is starting off with a negative, which is the word "NOT".  When promoting something you never start off with a negative statement because you want people to take action not to gear them away from the actual advertisement. 


We all showed our promo videos to the class. Most of the groups had good videos that only required minor changes to be a great promo video. A lot of the groups did great work and it came out better than I thought it would.  We were all confused at first because we were not sure what to show in the video, how to montage it. The final results show that we are a really creative group and we are capable of producing ideas into actual results in a short amount of time.

Wed march 7

On Wednesday, we had to have the concepts ready. We had to basically know what we wanted to video take, who was our audience.  My partner and I had an idea but Jimmy mentioned that it was very boring, so we had to come up with another idea. We knew that we wanted to do postcards for our collateral piece no matter what the video was about.  

Some of the students already had concepts and videos and some of them didn't even have an idea yet.  As my partner and I were talking about different ideas, we came up with two that we can work with.  Since we are targeting high school kids, we decided to write down everything that the high school kids like, such as music, sports, electronics, ect. Then we could figure out how to tie in those interests with graphic Design at Cal State LA.  

monday march 5th class discussion

On monday we gathered around the big table like we always do and discuss the next project, which was the 2-3 minutes promotional video for the graphic Design department at Cal State LA.  Before that class began, one of the students thought that we should all participate and make a one great video. After the class proposed the offer, Jimmy thought that it was not a good idea. 

Most of us were confused about the video. We were not sure on how to make it, what to do or where to start.  Jimmy showed us a video that was very short and very plain, but not very interesting.  What we are trying to do is promote the graphic design department not bore the audience.  

Jimmy stepped out of the room for about 45 minutes and we had a great conversation about what we thought was good at our school and then compared it to other school, such as Cal State Northridge.

We had different idea and different views. Most of us were wishing that we had more option for the classes that are required for graduation, because they are very limited. 

Wed Feb 29, 2012

Today was the big day. Presentation and the final work was due! Guady and I were confident and knew exactly what message to send out to our audience.  Our final images were not fantastic but were pretty good.  I was happy of the overall work and we had worked very hard on this particular project.  We put in a lot of time working together and it payed off.  Our ad was convincing, it conveyed what we wanted to say and it advertised what we wanted to advertise.  We decided to make minor changed and add additional information so it will look good our portfolio. We will be re-taking some of the images to capture more of the device and more of the boxers.

Monday Feb 27, 2012

On Monday, our professor was ill, he could not make it. We had to critic each others work because on Wednesday, which was the next class meeting we had to have the final comps and be prepared for presentation.  The critic, actually went better than I thought. Everyone participated and gave their thought and ideas on how to improve our work. Gaudy and I were in a good shape because they didn't have a lot of negative criticism on our project.  They pointed out that the logo was a bit small and we fixed that instantly.

A lot of group did really good and we gave good feedback and we expressed our ideas and helped one another so we can all get good grades.  Some groups did not take the comments into consideration and kept what they had and other took advantage of it and made changes to make it better.