On Wednesday, we had to have the concepts ready. We had to basically know what we wanted to video take, who was our audience. My partner and I had an idea but Jimmy mentioned that it was very boring, so we had to come up with another idea. We knew that we wanted to do postcards for our collateral piece no matter what the video was about.
Some of the students already had concepts and videos and some of them didn't even have an idea yet. As my partner and I were talking about different ideas, we came up with two that we can work with. Since we are targeting high school kids, we decided to write down everything that the high school kids like, such as music, sports, electronics, ect. Then we could figure out how to tie in those interests with graphic Design at Cal State LA.
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